Blog
Insights on technology and innovation
AI, metaverse, virtual reality, digital marketing and the future of business.
Marketing
How to reach the top of Google Maps: the business profile guide
76% of people who make a local search visit a business within 24 hours — and the free Google Business Profile decides who shows up. See the step-by-step to appear and rank at the top of Google Maps in your area.
July 16, 2026
Technology
AI designs proteins that rejuvenate cells: Sam Altman's $180 million bet
Retro Biosciences, with $180 million from Sam Altman, used OpenAI's AI to redesign proteins that rejuvenate cells — 50 times more potent — and is already testing a drug in humans. Understand the science and what it teaches about AI in your business.
July 16, 2026
Marketing
Why video sells more: the short-form video guide for your business
78% of people prefer to learn about a product through short video, versus 9% who prefer to read. See the data that proves video sells, why short-form dominates and how AI slashed the cost — with a step-by-step to start.
July 16, 2026
Technology
Augmented reality in sales: sell more and get fewer returns
Products with augmented reality convert 94% higher and cut returns by up to 40%. See how AR (now app-free, via WebAR) makes customers buy with confidence — with real data and where it sells most.
July 16, 2026
Technology
AI voice agents: how they work, what they do, and what they cost
An AI voice agent answers and calls customers with a natural voice, understands the conversation, and hands it to a human when needed. See how it works, what it does, and what it really costs — with real 2026 numbers.
July 13, 2026
Entrepreneurship
The 4 Ways to Sell: Why Chasing Only New Customers Keeps You on the Hamster Wheel
Most companies spend everything on ads to attract new customers and ignore the other three sales levers. Learn the 4 ways to sell that Rony Meisler teaches and how to switch each one on in your business.
July 13, 2026
Entrepreneurship
Beware of Success: The Trap of No Longer Reinventing Yourself
Success can be a silent trap: when something works, we stop reinventing ourselves — and that's exactly when the world passes us by
July 13, 2026
Entrepreneurship
Beware of Success: The Trap of Getting Too Good at What Already Works
The greatest risk to a business isn't failing — it's succeeding so much that you stop reinventing yourself. Learn the trap Rony Meisler describes with James March's research
July 13, 2026
Marketing
Marketing people actually want to watch: the Cimed and Toguro lesson
Cimed hired an influencer as an executive and turned medicine into entertainment. Understand why marketing people want to watch outsells the ad that interrupts — and how to apply it to your business.
July 13, 2026
Entrepreneurship
The cost of indecision: why not deciding is the most expensive decision
The decisions that cost you the most aren't the wrong ones — they're the ones you delay. Understand the invisible cost of indecision in business and how to escape analysis paralysis.
July 13, 2026
Technology
Vibe coding: you can build an app just by describing the idea — how far does it go?
With vibe coding, you describe an app in natural language and AI writes the code. See what's already real in 2026, where this technology works very well, and where it still trips — security, quality, and maintenance.
July 13, 2026
Entrepreneurship
Survivorship bias: why you make decisions looking at only half the data
Survivorship bias makes you learn only from those who succeeded and ignore those who failed along the way. Understand the trap through Abraham Wald's warplane story and how to start deciding with the whole game in view.
July 13, 2026